Rentrak

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Rentrak - overview

Location

-, -, US

Primary Industry

Information Services

About

Based in the US, Rentrak LLC operates as a provider of digital media measurement and analytics services, offering audience data and performance metrics across platforms including box office, television, and home video to support content evaluation and advertising decisions. In May 2026, Advaya Capital and Lead Edge Capital acquired Comscore Movies from ComScore, Inc. , Qurate Retail Group, and Cerberus Capital Management for USD 70 million. Following the transaction, Comscore Movies will rebrand as Rentrak.


Rentrak provides media measurement and analytics services for the entertainment industry. Its offerings include collection and reporting of box office revenue data from cinemas across domestic and international markets. The company delivers transaction-level data used by studios, distributors, and exhibitors for release strategy, financial settlements, and talent compensation decisions. It also provides audience measurement and analytics across television and other media platforms.


Primary Industry

Information Services

Sub Industries

Market Research & Consulting, Information Services

Total Amount Raised

Subscriber access only

Rentrak - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
Corporate Carve Out, Secondary BuyoutCompletedRentrak-

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