Salesland, S.L.

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Salesland, S.L. - overview

Established

2000

Location

Madrid, -, Spain

Primary Industry

Marketing/Advertising

About

Salesland, S. L. is a multinational company based in Spain specializing in sales solutions that enhance client performance and commercial effectiveness across various sectors. Founded in 2000, Salesland, S.


L. operates from its headquarters in Madrid, Spain, providing specialized sales and marketing solutions. The company was acquired by ACON Investments in February 2020, which aims to expand its operations into Latin America and the United States. It is currently led by CEO Fernando García-Lahiguera alongside José García and Roxana Lozada.


Salesland, S. L. U. specializes in sales solutions designed to enhance the performance and effectiveness of its clients' commercial strategies.


The company offers a range of services including direct sales, telemarketing, and customer relationship management, which cater to diverse sectors such as telecommunications, consumer goods, and finance. These services help solve issues related to customer acquisition, retention, and overall market penetration. Salesland's clientele includes well-established brands and emerging businesses, as they strive to optimize sales processes and improve customer engagement. The company operates primarily in Spain while also extending its services to various European markets, aligning with clients who seek to elevate their sales capabilities and tap into new customer segments.


In the most recent year, Salesland reported a revenue of USD 72. 47 mn with an EBITDA amounting to USD 1. 67 mn. The company generates revenue through a business-to-business model, partnering with companies to deliver tailored sales solutions.


Transactions typically involve fixed contracts with clients, where compensation is based on the volume of sales generated or services rendered, potentially including performance-based incentives and fixed fees for ongoing management of sales campaigns. This systematic approach to sales management supports clients in achieving their revenue goals and fosters long-term partnerships across different industries. Salesland's future growth strategy includes plans for market expansion into Latin America and the United States, leveraging the acquisition by ACON Investments. The company aims to enhance its service offerings and is likely developing new products to cater to these new markets.


Details regarding specific product launches or timelines have not been disclosed. The recent acquisition funding will support these expansion initiatives, helping Salesland to increase its market presence and diversify its client base.


Current Investors

ACON Investments

Primary Industry

Marketing/Advertising

Sub Industries

eMarketing/Digital Marketing, Market Research & Consulting

Website

www.salesland.net

Verticals

AdTech

Company Stage

Mature - Buyout

Total Amount Raised

Subscriber access only

Salesland, S.L. - deals

Deals TypeDeal StatusTarget (s)Deal DateInvestor(s)Seller(s)Deal size (Mn)Enterprise value (Mn)Post-money valuation (Mn)EBITDA multiple (x)Revenue multiple (x)Lead partner (s)
BuyoutCompletedSalesland, S.L.-

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