Aquatic Sales Solutions, Inc. Asset Profile

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Year established

2007

Location

Golden Valley MN US

Primary Industry

Retail

About

Based in Minnesota, US, and founded in 2007 by Ryan Batcheller and Andrew Duneman, Aquatic Sales Solutions, Inc., trading as Bulk Reef Supply, is an e-commerce company that sells saltwater aquarium products. In February 2021, Bertram Capital invested in the company. The company offers BRS Reef Chili Coral Food, which provides reefers with one food source to keep all the corals and fish healthy and colorful, and BRS Aquarium Additives and Filtration Media, which is a water filtration system. The company also supplies products such as controllers, fish and coral food, test kits, lightning equipment, pumps and plumbing, skimmers, reactors, aquariums and sumps, rock and sand, additives, live goods, heaters and chillers, and fragging supplies to saltwater aquarium enthusiasts. The company's revenue is generated by offering returns and replacements, international shipping, promotions, gift cards, specials and deals, and coupons, as well as operating a YouTube channel that educates and entertains saltwater aquarium hobbyists. The company plans to grow over the next several years by accessing other products and technologies.

Current Investors

Bertram Capital

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Primary Industry

Retail

Sub Industries

Recreational Hobbies & Sporting Goods, Recreational Product Stores

Website

www.bulkreefsupply.com

Verticals

E-commerce

Company Stage

Mature - Growth Capital

Total Amount Raised

Subscriber access only

Deals

Deals Type
Growth

Deal Status	Target (s)	Deal Date	Investor(s)	Seller(s)	Deal size (Mn)	Enterprise value (Mn)	Post-money valuation (Mn)	EBITDA multiple (x)	Revenue multiple (x)	Lead partner (s)
Completed	Aquatic Sales Solutions, Inc.	09 Feb 2021

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