Hightouch Asset Profile

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Year established

2018

Location

San Francisco CA US

Primary Industry

Software

About

Based in California, US, and co-founded by Josh Curl, Kashish Gupta, and Tejas Manohar in 2018, Carry Technologies, Inc., trading under the name Hightouch operates as a software-as-a-service (SaaS) company offering a platform that helps sync customer data across deals, sales, and marketing tools. The firm mainly serves the marketing, data analytics, finance, sales, and customer success teams of healthcare, e-commerce, and B2B (business to business) SaaS businesses, and some of its clients include Spotify, Betterment, NBA, PetSmart, Tripadvisor, etc. In July 2023, Hightouch raised USD 38 million in venture funding led by Bain Capital Ventures, with participation from Amplify Partners and ICONIQ Capital. The company offers a range of platforms that allows users to sync their data to various tools such as CRM, email, and advertising platforms quickly and accurately, without the need for engineering work or costly customer data platforms (CDPs), to empower businesses with enhanced data activation capabilities and insights. The company’s flagship product Reverse ETL (Extract, Transform, Load) enables businesses to transform their Snowflake data into an engine for marketing, sales, success, and operations. The other products offered by Hightouch are customer studio to activate customer data with a composable customer data platform, personalized API (application programming interface) to deliver real-time support from the client’s warehouse, and match booster to enrich audiences across a platform. The company offers multiple features through its platform including security and access management, extensions through integration with over 200 tools spanning advertising, marketing, automation, CRM (customer relationship management), etc., as well as other features like monitoring and troubleshooting of pipelines, notifications, and identity resolution. Hightouch’s platform can be integrated with sources like Snowflake, Google Bigquery, Datatbricks, etc, and destinations like Salesforce, Hubspot, Google Ads, etc. The company generates its revenue by offering its SaaS platform under different subscription plans such as a Free plan for free of cost, a Starter plan at USD 350 per month, a Pro plan at USD 800 per month, etc.

Current Investors

Slack Fund, Afore Capital, Bain Capital

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Primary Industry

Software

Sub Industries

Sales & Marketing Software, Customer Relationship Management, Application Integration Software

Website

www.hightouch.io

Verticals

Cloud Computing

Company Stage

Series B

Total Amount Raised

Subscriber access only

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