Roundabout S.r.l. Asset Profile

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Year established

2019

Location

Torino Italy

Primary Industry

Software

About

Based in Torino, Italy, and founded in 2019 by CEO Ilaria Di Lecce, and CMO Antonio Montemurro, Roundabout S.r.l., a.k.a. Roundabout is a software company that provides a platform to help and supports small and medium-sized enterprises and digital communication agencies to avail influencer marketing. In October 2022, Roundabout S.r.l. raised EUR 0.3 million in seed funding from Pinto Ventures AG and Startup Wise Guys. The company provides a software platform that enables small and medium-sized enterprises (SMEs) across the food and beverage, lifestyle, beauty, events, and travel sectors to create and manage promotions with micro-influencers with verified performance. The software offers a wide range of features, including influencer insight analysis, influencer search filters, creation of the campaign brief, brief creation support, multiple campaign management, in-campaign chat, campaign calendar, influencer contract automation, influencer payments automation, automate the collection of campaign results, and more. Roundabout generates revenue from the subscription of its product packages, which include Step (EUR 3,086), walk (EUR 5,086 per month), and Run (EUR 7,029 per month). The company plans to use its proceeds from October 2022 funding to develop new product features, accelerate growth in Italy and expand to international markets.

Current Investors

Startup Wise Guys, Pinto Ventures AG

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Primary Industry

Software

Sub Industries

eMarketing/Digital Marketing, Web Applications, Sales & Marketing Software, Analytics & Performance Software

Website

www.roundabout.pro

Verticals

AdTech, Cloud Computing, Mobile Apps

Company Stage

Angel & Seed

Total Amount Raised

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